“I work in a department which is central to all programming entities – I highly appreciate the dynamism of M6.”

Virginie Monteil

Artistic Coordinator, Visual Identity, M6 - Paris
What's your role at M6 Group?
I ensure and maintain coherence between brand strategy and the visual identity of the Group. Furthermore, I coordinate the implementation of new visual designs for programmes in a coherent artistic environment. I'm in charge of coordinating the compilation of press dossiers with the Communications department and the press attachés. I oversee graphic work for a makeover of the M6 Group websites.

Tell us a bit about your professional career so far?
I have a Master's degree in Foreign Languages, Literature and Civilizations - Specialization: The English speaking world. I worked in various roles in the television sector, among others, at the National Institute of Audiovisual Techniques (INA), at France Télévision and at the BBC.
I was a production assistant during the setting up of M6 Music.

What are you the most passionate about in your work? 
To be able to work in a department which is central to all programming entities – I highly appreciate the dynamism of M6.

What are you most proud of?
Having compiled the press dossier "Pékin Express" prepared in cooperation with the Communications Department, the Programming and the Production entities – a kind of art book! I'm also very proud of the production of the testimonials for the 20th anniversary of the Group, which were broadcast both via the web and television on the occasion of the special 20th anniversary night programme.

What's your "M6 touch”?
I never stop… I'm never getting tired. There are always new projects within the Group which are pushing me… we're never getting bored! I enjoy working assiduously and in good spirits. I love what I'm doing. I've been into it for nine years now at M6.

What are your aspirations, your dreams, your perspectives for the future ?
Being able to develop a new signature for M6 in order to definitely make sure that it is no longer associated with the image of the "small channel on its way up". Creating a new transverse identity for the M6 Group: making it known, guaranteeing its utilisation and perpetuating its identity. Learning from the experience, tastes and ideas of others while enriching my own knowledge and expertise.