Fifa_logo Football - emotions - radio! Following the phenomenal success in 2006, Germany’s leading commercial radio stations have once again joined forces to broadcast all 64 matches of the FIFA Football World Cup 2010 in South Africa live, as official licensed radio stations for the event.
 
More than half of the encounters will be played around lunchtime and in the afternoons (13:30 and 16:00) German time, so the commercial radio stations - Antenne Bayern, Hit Radio FFH, Radio NRW, Antenne Thüringen, 104.6 RTL and 105'5 Spreeradio – already form a winning team: regardless of whether listeners are still at the office or construction site or on their way home, they can listen to matches and breaking information live from South Africa. The radio stations are sending reporters, editors and technicians to South Africa to report live from the stadiums, the German team’s camp, the press conferences and about the country and its people.

Stephan Schmitter, Managing Director of the Radio Center Berlin, says: “Germany’s football fans and us radio people are hoping for a sequel to the incredible emotional ‘fairytale summer’ of 2006. The FIFA Football World Cup in South Africa offers us ideal conditions. With the sound of vuvuzela stadium horns as a fitting backdrop, we can already promise our listeners an absolutely riveting experience.”

The team of reporters will leave for South Africa on 6 June, in good time to start the countdown to the football World Cup. Until then, national and regional advertising customers can book attractive advertising slots and special forms of advertising tying in to the live and follow-up match coverage, on all participating stations.



7 May 2010 - RTL Radio, Germany