So You Think You Can Dance, FremantleMedia Australia, Teaser Head to head with themselves For one week FremantleMedia Australia had television's equivalent of the perfect storm. On 11 February, at 19.30 FremantleMedia Australia went head to head with themselves on all three commercial broadcasters.
 
Three of FremantleMedia’s biggest and most successful franchises were on air simultaneously on the country’s primary free-to-air broadcasters: Australia’s Got Talent on Seven Network, Farmer Wants A Wife on Nine Network and So You Think You Can Dance on Network Ten. All three attained a combined audience share of 75 per cent. In the 18 to 49 demographic 82 per cent watched one of the three shows.

Also, leading into So You Think You Can Dance was another of FremantleMedia’s top shows: The Biggest Loser making the whole evening even more dominated by FremantleMedia Australia than the week before.


The jury of Australia's Got Talent

“FremantleMedia Australia is effectively having a TV version of the perfect storm,” said FremantleMedia Australia’s CEO Mark Fennessy. “Whilst this is not ideal scheduling, it is testament to the strength of our programming, our production capacity and of our brands. It’s something FM Australia should be very proud of.”

More good news from FremantleMedia Australia is that Triple Zero Heroes launched successfully on Sunday 8 February drawing an audience of 1.7 million and ranking number one in its timeslot while beating the Network average by 29 per cent.



12 February 2009 - FremantleMedia Australia, Australia